As you know that now people are shifting towards an online platform for everything like you can see many examples are there in every field like for clothing "Myntra" is there, for a product like gadgets and other stuff there is "Amazon" "Flipkart" & many more. So the companies and brand have shifted their marketing strategies toward online But there is some problem that companies and brands lack skills for online marketing. There are few people and brands which provide the online marketing services but they are also not so expert. If you want to make a career in Digital Marketing this is a great opportunity for you guys to start learning Digital Marketing, Digital Marketing is the self vast field in itself.
Digital Marketing Consist:-
- SEO ( Search Engine Optimization )
- SMO ( Social media optimization )
- E-Mail Marketing
- Video Marketing
- Online Reputation Management, etc
So In this blog, I will talk about only SEO and its contents. If you become the expert in SEO as it main part of Digital Marketing it helps in every part of Digital Marketing whether it is SMO, E-Mail MArketing or any other because where there are content and description of any contents is act as a portion of SEO in it. SEO ie Search Engine Optimization is a very powerful technique that helps you rank your blog or website into search engine result like Google, Bing, Or Yahoo..! The most famous search engine is Google, Whether you have to search anything you just go to google " Thinking that Google is the only this that knows everything" Some people think that internet means google. SEO runs around ranking a keyword means in google what we type that is call query but for Digital Marketing it is called Keyword. The keyword we search on google display the result which matches the keywords for example When you search the "latest Phone in google" this becomes our Keyword fro Search Engine
You see above the example of Keyword and result related to it. So you can rank any website with the help of SEO. Before that, you have to do keyword research you have to find the keywords that are related to your website and the contents. There is more than 200 factor that affects your SEO and ranking in a search engine to about key factor for SEO click here.
That's was a brief about SEO now let come to the pint for which we here... Free Tools SEO for starting up and Intermediate in SEO.
- Keyword Everywhere: A google chrome extension - For finding keyword competition and Search volume (Free).
- Ubersuggest By Niel Patel sir For keyword research volume related keywords many more statices about a particular keyword.
- Google Web Master: For website statics and more statics related to your blog or website.
- Smallseotool.com: this is an online tool for SEO and contains many more tools int it & its free.
- YOAST SEO: A plugin for WordPress sites.
- Answerthepublic.com : For searching the question related to your keywords what people are searching on search engines
- Google trends: Free google keywords trends which are working or not with statics
These were the most used free tools for SEO used in today's time. You have to share your website links through that 200 factors used in ranking website or blog. click here to know that factors.
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